Social for us is just another communications channel we work with @MUSTARDPR. It’s a core part of the PR and communications function While we manage the international social channels for a number of clients, there are clear areas where we take the lead and where it makes sense for our clients to have control. Ultimately we help our clients leverage social media and engagement as part of the communications process. Rest assured we’re creative when it comes to social, we’ve conceived, shot and seeded videos which have gone viral, we’ve worked with some of the internet’s biggest names and we’ve shaped the fortunes of our clients – all through social.